SEO Specialist
WHAT YOU'LL DO
Optimizing client website for search engines
Manage all aspects of SEO and PPC campaigns for clients
Keyword research for both SEO and PPC campaigns
Analyze competitors’ websites and online marketing initiatives
Create and manage paid search ad campaigns
Manage significant paid search budgets on top tier search engines
Prepare monthly SEO campaign reports
Optimize web content for keywords related to customer products and services
Consult with clients about their business goals and propose solutions and strategies that meet their needs
Assist in email marketing, website analysis and online advertising programs
Correct technical issues on the backend of website
Perform A/B, website usability, and website conversion rate testing
Responsible for driving client success on the web
WHAT WE'RE LOOKING FOR
At least 3 years experience in SEO
Understanding of basic copywriting
Web copywriting skills
Experience with Google Analytics
Stays up to date on new changes to the web and actively reads several blogs
Professional, dependable, solid work ethic
Detail-oriented
Self-motivated
An eye for detail
Dedication to quality and high level of follow through
Approaches problem solving proactively and in a professional manner
Excellent time/project management skills
Solid analytical skills and ability to make decisions based on data
Creative problem solving abilities
Ability to meet deadlines
Outstanding written communication skills